Wi-Fi Derives Its Name From What Source?
Known originally simply by its technical designation IEEE 802.11b Direct Sequence, Wi-Fi technology was a technology in need of a catchy name. In 1999, the Wireless Ethernet Compatibility Alliance (WECA) hired the brand-consulting firm Interbrand to come up with a memorable name for the soon to be ubiquitous communication protocol.
Of all the proposed names, WECA selected Wi-Fi, a play on the stereo term hi-fi—high fidelity—the high-quality reproduction of sound via well-engineered stereo components and speakers. High-fidelity home equipment, like that seen in the vintage Motorola advertisement here, was common throughout the mid-to-late 20th century. Other almost-adopted names pitched by Interbrand included Hornet, Trapeze, Skybridge, and Dragonfly.
Initially, there was no attempt made to explain what Wi-Fi meant. In response to consumer curiosity, the Wi-Fi Alliance (previously WECA), added a tagline to their advertising that read “The Standard for Wireless Fidelity”. The tagline was dropped shortly after it was introduced and all references to Wi-Fi having anything to do, play on words or otherwise, with high-fidelity sound vanished. The current stance of the Wi-Fi Alliance is that Wi-Fi has no definition and is simply a name.
Which Of These Computer Terms Was Originally Literal?
In Order To Prove How The Illness Was Caused, A Scientist Purposely Gave Himself?
What Was the First Commercial Product to Use a Barcode?
Which Of These Fruits Was A Symbol Of Hospitality In Colonial America?
The Practice Of “Forest Bathing”, Walking In Woodland Areas For Health Purposes, Originated In?
Which TV Show Was Resurrected By Brisk DVD Sales?
Hong Kong Cinema Was Inadvertently Popularized In The West By?