Trivia

Hard

What Office Ritual Is The Result Of Careful Marketing?

Bring Your Daughter To Work Day
Coffee and Donuts
Casual Friday
Water Cooler Conversation
The cover of Levi's 1992 guide to casual office wear.
Levi Strauss & Co.

Answer: Casual Friday

Among the many things that defined the 1990s—overuse of teal and dot-com stock bubbles aside—was the rise of Casual Friday. Although the idea of having a day of casual dress in a corporate environment wasn’t exclusive to the 1990s (a professional manufacturing association known as the Hawaiian Fashion Guild promoted a relaxed dress code with their 1966 “Aloha Fridays” campaign), it’s definitely the decade where it roared into prominence.

The rise in popularity wasn’t accidental either, but instead the result of a very carefully calculated marketing campaign. In 1992, Levi Strauss & Co. sent out promotional material to 25,000 human resources departments around the United States as part of a guerrilla marketing campaign to give their Dockers brand a boost. The material, a large brochure, showed a wide variety of casual office wear and encouraged companies to relax the dress code on Friday.

Although, in little pockets here and there, America had experimented with casual dress prior to that moment, it was then, in the aftermath of the marketing campaign, that Casual Friday became an embedded part of workplace culture.

Trivia

Hard

8-bit Music Compositions, Popularized By Video Games, Are Called What?

Trivia

Very Hard

What Fourth Generation Video Game Console Is Considered One Of The Industry’s Biggest Failures?

Trivia

Very Hard

Which Of These Commonly Used Internet Terms Was First Used In A Similar Context Back In The 17th Century?

Trivia

Hard

The Most Snake Infested Place On Earth Is Located In?

Trivia

Easy

U.S. Presidential Retreat, Camp David, Is Named After?

Trivia

Hard

The First Satellite To Orbit The Sun Did So When It Missed What Target?

Trivia

Hard

Loofahs Are Made From The Dried Out Bodies Of?

Trivia

Easy

The Diamond Grip Pattern Frequently Found On Metal Tools Is Called?

Trivia

Very Hard

What Early Cinema Technology Was The First To Perfectly Synchronize Sound?

Trivia

Very Hard

What Is The Oldest Manmade Object In Earth Orbit?