Trivia

Hard

As A Marketing Stunt, Sony Once Sold Walkmans Encased In A?

Full Water Bottle
PlayStation Shell
Brick of Recycled CDs
Block of Jello
A waterproof Sony Walkman in a full bottle of water.
VendingMarketWatch.com/YouTube

Answer: Full Water Bottle

When you’re trying to convince the public that your new wire-free Walkmans are really, truly, no joke waterproof, then sometimes you need a clever and eye-catching marketing technique. In 2014, when Sony released a line of wire-free Walkmans targeted at athletes and sports enthusiasts, they took a particularly clever tact in doing so.

In select locations around the world, they stocked vending machines with water bottles holding their Sony W Series Walkmans. The whole bit, putting sports-focused Walkmans in a water bottle in locations like gyms where the target audience would see them, would have been novel enough, but to add a dramatic flair (and evidence that the Walkmans were waterproof), the bottles were filled with water.

Although they may have been stocked in vending machines, you couldn’t have scored one for the same price as an adjacent energy drink or bottle of Coke, alas. The various models retailed for around $100 and the vending machines were programmed to charge you premium rates, not 16 oz. soda rates.

Trivia

Easy

What Movie Series Were The First Themed LEGO Building Sets Based Off Of?

Trivia

Hard

Boulders Left Behind By Glaciers Are Known As?

Trivia

Hard

Which Video Game Features Paintings That Are an Homage to Other Video Games?

Trivia

Hard

The First Television Remotes Communicated With The TV Set By?

Trivia

Hard

The Most Expensive Super Bowl Rings Were Purchased By Which Team?

Trivia

Hard

“Blood Rain”, Described By Multiple Accounts Throughout History Isn’t Tinted With Blood, But?

Trivia

Hard

What Camouflage Technique Did Fighter Jet Designers Adopt From Nature?

Trivia

Hard

A Demonym Is A Word That Identifies A Person By?

Trivia

Hard

The First Inland Aquarium With Permanent Salt Water Displays Was?

Trivia

Very Hard

The Term “Slush Fund” Has Its Origins In?