Trivia

Hard

As A Marketing Stunt, Sony Once Sold Walkmans Encased In A?

PlayStation Shell
Full Water Bottle
Block of Jello
Brick of Recycled CDs
A waterproof Sony Walkman in a full bottle of water.
VendingMarketWatch.com/YouTube

Answer: Full Water Bottle

When you’re trying to convince the public that your new wire-free Walkmans are really, truly, no joke waterproof, then sometimes you need a clever and eye-catching marketing technique. In 2014, when Sony released a line of wire-free Walkmans targeted at athletes and sports enthusiasts, they took a particularly clever tact in doing so.

In select locations around the world, they stocked vending machines with water bottles holding their Sony W Series Walkmans. The whole bit, putting sports-focused Walkmans in a water bottle in locations like gyms where the target audience would see them, would have been novel enough, but to add a dramatic flair (and evidence that the Walkmans were waterproof), the bottles were filled with water.

Although they may have been stocked in vending machines, you couldn’t have scored one for the same price as an adjacent energy drink or bottle of Coke, alas. The various models retailed for around $100 and the vending machines were programmed to charge you premium rates, not 16 oz. soda rates.

Trivia

Easy

What Sci-Fi Franchise Yielded The Best Selling Instrumental Single Of All Time?

Trivia

Hard

FAA Regulations Require All Commercial Aircraft Have What Anachronistic Item?

Trivia

Easy

What Caused 7 Million Americans To Disappear In The 1980s?

Trivia

Hard

The Opposite Of Paranoia Is?

Trivia

Hard

The Compound Nicotine Is Named After A?

Trivia

Hard

Pets Brought To Which Of These Companies Are Required To Sign A Non-Disclosure Agreement?

Trivia

Easy

The Famous Pont Des Arts Bridge In Paris Was Damaged In 2014 By Hundreds Of?

Trivia

Very Hard

Scientists Have Developed An Electrical Wand To Help Fight What?

Trivia

Very Hard

Which U.S. State Has The Lowest Average Elevation?

Trivia

Hard

Chewing Gum Was Originally Made From?